Evaluate the viability of anderson formula for business

Watch this TED talk by Ray Anderson, founder of Interface, Inc., a sustainable flooring company: http://www.ted.com/talks/ray_anderson_on_the_business_logic_of_sustainability.
Cover the following questions and ideas in your posts:

  1. Evaluate the viability of Anderson’s formula for business. Is it ultimately sustainable?
  2. What is the H for happiness in the denominator he proposes and do you feel it is feasible? Why or why not?
  3. Elaborate on his Mission Zero by 2020 and whether you think it can be achieved. Defend your position.